Samuel Finley Brown Morse was born in Newtonville, MA on July 18, 1885. Morse was the namesake of his famous cousin who invented the telegraph. The younger Morse graduated from Yale University. Morse was a natural leader who had been captain of the national champion 1906 Yale football team and a member of the elite and secretive Skull and Bones for the class of 1907. He then married and lived in Visalia, CA from 1907 until settling on the Monterey Peninsula in 1915. Morse was introduced to the Pacific Improvement Company through a college classmate who was a nephew of William H. Crocker. He headed the Del Monte Company, developed Pebble Beach, and preserved the Del Monte Forest. Morse ensured that easements would preserve hundreds of acres of forest and coastline along Pebble Beach's 17-Mile Drive for generations to come. Late in life he took up painting and was active with the Carmel Art Association. He died in Carmel, CA on May 10, 1969. Edan Hughes, author of the book "Artists in California, 1786-1940" , www.pebblebeach.com