Hala Salem is a Lebanese artist and designer based in Paris, known for a distinctive aesthetic that fuses Parisian refinement with Levantine warmth. Immersed in art from a young age through her father, an avid collector, she studied at Académie Charpentier and began her career as an Art Director for leading luxury and beauty brands before moving into independent practice. Her work embraces surface design, where she draws and paints as an artist, before extending into furniture and objects. She has created wallpaper collections for La Maison Pierre Frey and collaborated with global names such as Coach, Aquazzura, Clarins, Luisa Via Roma, and Lacoste, among others. Her work has been featured in Vogue, Harper’s Bazaar Arabia, L’Officiel, and more.