Kasseus studied film and video at London College of Communication and later self-taught in photography. From 2008 - 2018 he was working as a freelance fashion photographer and video director, working with companies such as Levi's, Alexander McQueen, Net-a-Porter, Salesforce, Clinique and Olay. In 2018 he decided to leave the advertising industry and transition into art. Labeled as a pluralist artist, he incorporates the skillsets learnt through his diverse career in photography, directing, lighting, editing, sound design and compositing.